Learn how much wallpaper you need: a simple measuring method, a worked example, and pattern repeats for every Martha Stewart design. Order a sample to start.

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To work out how much wallpaper you need, divide the room perimeter in inches by the roll width to get the number of drops, add the pattern repeat to the wall height to get the drop length, and divide the roll length by that to find drops per roll. Divide drops by drops per roll, round up, and add one spare.
Every Martha Stewart wallpaper at No Two Houses is sold in the same roll size, 52 cm × 10 m (about 20.5 in × 32.8 ft), so once you have learned the method for one design you can use it for all 41. The only number that changes between patterns is the repeat, and this guide gives you every one of them.
Before any arithmetic, you need three measurements and two facts from the product page. Measuring takes ten minutes with a steel tape, and it is worth doing twice; walls in older houses are rarely perfectly square, so always record the tallest height you find rather than an average.
Here is the full method, written for a US reader working in feet and inches. Convert everything to inches first so you are only dividing like by like. The arithmetic is simple enough to do on your phone, and each step is checkable against the worked example that follows.
If you would rather skip the long division, No Two Houses is developing a wallpaper calculator that runs these exact steps for you. Until it goes live, this guide is the calculator, and the method below will give you the same answer.
A worked example: a 10 ft × 12 ft room with 8 ft ceilings
Picture a guest bedroom, 10 ft by 12 ft (about 3 m × 3.7 m) with 8 ft (2.4 m) ceilings, papered on all four walls in Martha Stewart Garden Stripe Linen, which has a 64 cm (about 25 in) straight-match repeat. Here is how the numbers run.
Notice that step four is where the repeat earns its keep. Without the 25 in allowance, the drop would be 8 ft and you would get four drops per roll and a false answer of seven rolls. Every design in the collection carries a repeat, so this step is never optional, even for a stripe.
The pattern repeat is the vertical distance before a design repeats itself along the roll. When you hang the second strip beside the first, the motifs have to line up across the seam, so you may need to slide the new strip up or down by anything up to a full repeat before you cut. That sliding is paper you cannot use elsewhere, which is why it is added to every drop rather than once per roll.
The match type tells you how the strips line up, and it matters as much as the repeat length.
Match type | How the pattern lines up | Allowance to add per drop | Martha Stewart designs |
Straight match | The same motif sits at the same height on every strip | One full repeat (safe) | Classic Stripe, Garden Stripe, Heritage Garden Stripe, Artisan Floral, Florentine, Chateau Fleur, Jacobean, Bedford Faux Bois |
Offset (half-drop) match | Each strip is shifted by half a repeat against the one before, so the motif staggers across the wall | One full repeat, and consider an extra roll on large walls | Floral Vine |
Free match | No alignment needed between strips | Trimming allowance only, around 4 in (10 cm) | Wood Panel |
A straight match is the most forgiving of the patterned options. An offset match looks wonderfully fluid on the wall, which is exactly what gives Floral Vine its rhythmic, trailing quality, but it can generate more offcuts because alternate strips start at different points in the repeat. A free match, like the planked Wood Panel, is the most economical of all, because you can cut strips one after another with almost no waste
Here is every design family in the Martha Stewart wallpaper collection with its repeat and match. Because every roll in the collection measures 52 cm × 10 m, this table plus the method above is a complete wallpaper calculator with repeat for all 41 colorways. The drops-per-roll column assumes an 8 ft (96 in) wall; for taller ceilings, rerun step three with your own height.
Design | Repeat | Match | Drop length for 8 ft wall | Drops per roll (8 ft wall) |
Classic Stripe | 53 cm (20.9 in) | Straight | 117 in (9.8 ft) | 3 |
Garden Stripe | 64 cm (25.2 in) | Straight | 121 in (10.1 ft) | 3 |
Heritage Garden Stripe | 48 cm (18.9 in) | Straight | 115 in (9.6 ft) | 3 |
Floral Vine | 70 cm (27.6 in) | Offset | 124 in (10.3 ft) | 3 |
Artisan Floral | 64 cm (25.2 in) | Straight | 121 in (10.1 ft) | 3 |
Florentine | 64 cm (25.2 in) | Straight | 121 in (10.1 ft) | 3 |
Chateau Fleur | 52 cm (20.5 in) | Straight | 117 in (9.7 ft) | 3 |
Jacobean | 84 cm (33.1 in) | Straight | 129 in (10.8 ft) | 3 |
Wood Panel | 75 cm (29.5 in) | Free | 100 in (8.3 ft) with 4 in trim allowance | 3 |
Bedford Faux Bois | 64 cm (25.2 in) | Straight | 121 in (10.1 ft) | 3 |
Two things stand out. First, on a standard 8 ft wall, every design gives three drops per roll, so for most rooms the roll count depends on your perimeter rather than your pattern choice. Second, the larger the repeat, the less margin you have: Jacobean, at 84 cm, uses 10.8 ft of a 32.8 ft roll per drop and leaves very little spare, so a 9 ft ceiling tips it to two drops per roll. Always check this before committing to a tall room.
In most rooms, no. It feels wasteful to buy paper for a wall that is half window, but the paper above and below an opening still has to be cut from a full-length drop so the pattern lines up with the strips either side. The piece you remove for the window is usually too short to use as a drop anywhere else. Treating openings as solid wall builds in exactly the margin a patterned paper needs.
There are two sensible exceptions. If a single opening is very large, such as a wall of glass doors that takes up most of one side of the room, you can leave that wall out of the perimeter and simply measure the strips beside it. And with a free-match design like Martha Stewart Wood Panel Natural, where offcuts can be used above doors without matching, you may deduct openings with more confidence. When in doubt, do not deduct; a spare roll costs far less than a stalled project.
Wallpaper is printed in batches, and the color can shift very slightly from one batch to the next. On the roll the difference is invisible; on the wall, under daylight, two batches side by side can show as a faint stripe at the seam. Every roll carries a batch number on its label, so make it a habit to check that all the rolls in your delivery match before you open them, and set the labels aside until the room is finished.
The spare roll protects you in three ways:
Order it with your main order so it comes from the same print run, and store it flat, in its wrapper, somewhere dry.
The method does not change, only the shape you are measuring. For a feature wall, your perimeter is simply that one wall's width. A 14 ft (4.3 m) wall at 8 ft high in Martha Stewart Floral Vine Porcelain Blue works out as 168 in ÷ 20.5 = 8.2, so nine drops; at three drops per roll that is three rolls plus a spare. If you are still deciding which wall deserves the pattern, our guide to choosing a feature wall walks through the options.
Hallways and stairwells need two extra checks. Measure the height at the tallest point of a stairwell, because that single long drop sets the drop length for the whole run, and remember that drops above a door frame still count as full drops in a straight-match design. For a bathroom or kitchen, measure only the areas you intend to paper and leave tiled zones out entirely. In all cases, Martha Stewart papers are non-woven and paste-the-wall, so you hang them straight from the roll; our explainer on paste-the-wall wallpaper covers what that means for the job.
Once the roll count is settled, a few small steps will make sure the paper you order is the paper you want on the wall.
How many rolls of wallpaper do I need for a 12 × 12 room?
For a 12 ft × 12 ft room with 8 ft ceilings and a 64 cm (25 in) straight-match repeat, the perimeter is 576 in, which gives 29 drops at three drops per roll, so ten rolls plus one spare. Rerun the steps for your own height and repeat.
Does a bigger pattern repeat mean I need more wallpaper?
Usually, yes. A larger repeat adds more to each drop, which can tip a roll from three usable drops to two on taller walls, so you need more rolls to hang the same perimeter.
Should I add extra for a staircase or high ceiling?
Yes. Measure the tallest drop in the space and use that height in step three for every drop, then round down the drops per roll as usual. Tall rooms are where a spare roll matters most.
Can I use the same calculation for every Martha Stewart wallpaper?
Yes. Every design in the collection is a 52 cm × 10 m roll, so only the repeat and match type change. Use the table above for the repeat and the method will give you a reliable answer for any colorway.
What if my walls are not all the same height?
Use the tallest measurement for the whole room. Trimming a little extra from a shorter wall is easy; a drop that comes up short cannot be fixed.
Ready to measure up? Start with a sample
Measuring a room properly is the quiet, satisfying part of a wallpaper project, and once the numbers are on paper the rest follows. Every design in the Martha Stewart collection at No Two Houses can be ordered as a sample, so pin one to the wall, live with it in morning and evening light, then come back to this page with your perimeter, your height and your chosen repeat. Ten minutes with a tape measure and you will know exactly how many rolls to order, with a spare tucked away for good measure.